And Arzeda Corp. Announce a collaboration for the development of fresh technologies to enable novel bio-derived processes. The agreement brings together complementary technologies: INVISTA's capabilities in catalysis and biotechnology, and knowledge of the chemicals sector; and Arzeda's unique synthetic enzyme and biology style capabilities. Both companies are collaborating in order to further co-develop their technology platforms, with the goal to develop new bio-derived processes for a range of products ultimately. Related StoriesUsing smartphone to detect diabetes marker in salivaAmgen's IMLYGIC receives positive opinion from CHMP for treatment of melanomaUniversity of Leicester awarded BBSRC grant to explore three key areas that impact human health The initial focus of the collaboration will be on the production of bio-derived butadiene.As though the images themselves weren’t insulting enough, these captions enhance the sexist undertones of a note intended to focus on health insurance and nutrition supposedly, wrote The Independent’s Ylva Johannesson in a critique titled, Do we really need pinup girls to market us drinks? The Daily Dot called the advertisement gross appallingly. Already, Coca-Cola’s Fairlife is certainly off to rough start; however, only time will whether the company which has been slammed because of its unethical practices world-wide can convince consumers to buy their new milk beverage. Their declare that Fairlife comes from sustainable, healthy methods is laughable, as Coca-Cola has showed Zero regard for such practices in the past blatantly. While a few of their most recent ventures include low-sugar drinks, everyone knows the company is known for their sugary, unhealthy, carbonated sodas, referred to as loss of life in a bottle also..